Colorectal Cancer Awareness Month

We’ve got beer.
And all you have to do to get it—is give a crap.

We all agree that beer is amazing. But one thing that’s really crappy? Colorectal cancer. As the nation’s second-deadliest form of cancer*, it kills thousands of people every year.

The good news? It’s easy to detect and treatable when you catch it early. So we’re looking for people willing to trade their poo sample for our brew sample. If you’re one of the 100 people we select to screen themselves for early signs of colorectal cancer, we’ll give you an e-gift card that grants you access to this limited-run brew. Are you up for the challenge?

Benefiting the Colon Cancer Foundation in partnership with Squatty Potty and DuClaw.

* Colon Cancer is the nation’s second-deadliest form of cancer when including both women and men combined. Learn more.

The Poop-Hole Loophole

There's still one more chance to give a crap.

Get your six-pack and FIT test by making a contribution of $85 or more to the Colon Cancer Foundation—while supplies last.

Your contribution goes to colorectal cancer awareness, prevention, screening, and research.

Even if your colon is in tip-top shape, there are things you can do to keep it that way. Regular exercise (particularly exercise that targets fat around the waist) can reduce your risk for colorectal cancer, as can limiting smoking, red meats, or excessive alcohol use. Head over to the Colon Cancer Foundation to learn more.

About The Beer

In 2019, Baltimore’s DuClaw Brewing Company dropped some heat with the glitter-infused, fruity cereal-flavored ale known as Sour Me Unicorn Farts, inspired by neighbor Diablo Doughnuts. Thanks for Giving a Crap is a limited edition batch, adding graham cracker flavor to the fruit party. This sour sparkles for Colon Cancer Awareness. With just four hundred six-packs produced, Thanks for Giving a Crap is not available in stores. DuClaw has been breaking the rules since 1996, but if there’s one risk we won’t take, it’s with the health of the fans. So get screened and reward yourself for giving a crap.

Image of Sour Me Unicorn Farts beer can

Exclusive Sour Me Unicorn Farts Variant






Glittered Sour Ale with Graham Cracker

Hop Variety:



Orange-hued with swirls of edible glitter


Pilsner, Light Wheat & Torrified Wheat


Challenge Accepted

Join the Bowel Movement

Squatty Potty is making the world a healthier place, one bathroom at a time. By changing pooping posture, Squatty Potty unkinks your digestive tract to relieve colon blockage, giving you some of the best poops of your life.

The Sign Up is Now Closed

Well, crap.

Sign ups for the Give a Crap Challenge closed at 11:59PM PST on Sunday, March 7, 2021.

If you already signed up, watch your email to see if you have been randomly selected as one of 100 people to receive an Everlywell FIT Colon Cancer Screening Test. This test screens for trace amounts of blood in your stool, with your personalized results sent securely to your device.

If you're selected, we'll send you a CraftShack e-gift card that unlocks the special pilot batch of DuClaw's Sour Me Unicorn Farts ale and a Squatty Potty.

Not all states are eligible. Must be verified as 21 years or older to receive CraftShack e-gift card. See Official Rules.

NO PURCHASE NECESSARY. Promotion begins at 12:01 AM EST on 3/3/2021 and ends at 2:59 AM EST on 3/8/2021. Subject to official rules. Sponsor: DuClaw Brewing Company, 8901 Yellow Brick Road, Suite B, Rosedale, MD 21237. Open to legal residents 21 or older. Ineligible in Alabama, Alaska, Arkansas, Hawaii, Iowa, Kentucky, Massachusetts, Michigan, Mississippi, Missouri, Montana, Tennessee, or Utah. Void outside the USA, in Puerto Rico, Guam, the US Virgin Islands, and other United States territories and possessions. One entry per household. Multiple entries do not increase your chances. Fecal immunochemical tests are for wellness monitoring and are not intended to diagnose or treat disease, nor are they intended as a substitute for seeking professional medical help. New York residents are not eligible to take the Everlywell FIT Colon Cancer Screening Test. At-home screening tests are intended for average-risk individuals aged 45 years or older, as recommended by the American Cancer Society. You must be 45 years or older to take the Everlywell FIT Colon Cancer Screening Test. Winners must be verified. See complete Official Rules.

Thanks to Our Partners